We’re client-accessible marketing experts who commit to understanding your industry, your business, your audience, and your goals to strategically and creatively connect you with your customers.

 

To make a long story short

Marketing is seldom if ever one dimensional. After more than 20 years producing award-winning graphic design and marketing communications as Jean Peterson Design, we recognize the Frederick business community is rapidly growing and evolving, which creates greater marketing and advertising needs for our clients.

Our clients often need a physical presence in the community, a web presence, a social media presence, etc. To ensure that’s happening effectively and with continuity, we’ve expanded our services and grown our team. And to paint a better picture of what we do and how we do it, we changed our name.

Our Process

Equal to the strategy is the creative. Equal to the creative is the media. Equal to the media is the strategy.

STRATEGY

Strategy is the foundation upon which everything we do is built. To develop the right strategy for you, we take the time to understand your goals, audience and their buyer personas, and budget from the start.

CREATIVE

Our creative team carefully interprets and conceptualizes your goals and objectives, producing solutions that fulfill your unique communication needs and speak to your target audience.

MEDIA

Whether you’re planning to connect with your customers via your website, social media, or more traditional means, a sound content and marketing plan is where we’ll start.

Our Capabilities
Strategy

Brand Strategy
Marketing Strategy
Research
Digital Marketing Strategy
Search Engine Optimization
Marketing Campaigns
Content Strategy
Integrated Marketing
Public Relations

Creative

Brand & Identity
Copywriting
Illustration
Collateral Development
Tradeshow Marketing
Environmental Advertising
Website Design
Package Design
Experiential Design
Custom Typography

Media

Media Planning
Print Advertising
Online Advertising
Television Advertising
Radio Advertising
Email Marketing
Social Media Marketing
Search Engine Marketing