Dan Jae Smith

GRAPHIC DESIGNER

Hailing from the publication industry, Dan Jae possesses the unique skill of being able to take a complex project and see its end before he’s even started. While his recent expertise and experience lie in the print design world, Dan Jae is able to translate that into online and social graphics, and can easily see the bigger strategic picture of how interactive and print must work seamlessly together to communicate a succinct message and produce results.

BUYER PERSONA

Dan Jae is a graphic designer and ultimate Frisbee player who enjoys a nice gin and tonic on occasion. When he’s not on the Frisbee field, he can be found painting, meal prepping, or making unplanned midnight trips to the beach (he lives three hours from the closest beach). Dan Jae is adventurous and spontaneous, so brands that match his personality are okay in his book. He’s the ideal target market for brands selling fancy socks, his mom’s Japanese food, or black coffee.

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